BETA LAUNCHING·Beta Pass — £25 for 4 weeks · No subscription · No auto-renewal
theinsightengine.co

Your niche.
Your voice.
Every Monday.

The Insight Engine learns your B2B consultancy niche once, then delivers a research-backed newsletter and LinkedIn post every Monday morning — in your voice, not AI's.

One setupNo re-prompting
Built for solo consultants
Cancel anytimeNo annual lock-in
MarketingWeek
LinkedIn · Ritson
MarketingProfs
Econsultancy
⌂ Monday 06:00 GMT
EDIT TIME
~22 min
VS MANUAL
5–8 hours

Five to eight hours, every week, on the same grind.

You publish a weekly newsletter to build authority. Or you mean to. Either way, it eats half a day — scanning the same fifteen sources, clustering signals, drafting in a voice you can never quite re-find on demand.

ChatGPT forgets your context every session. Enterprise tools are built for teams of 10–100, not solo practitioners. So you keep doing it manually — at £80–150/hour of opportunity cost.

A typical Monday
Scan 15 sources2 hrs
Cluster signals75 min
Write newsletter2.5 hrs
Adapt for LinkedIn45 min
Review · publish30 min
WEEKLY TOTAL
~7 hours
WITH TIE
~22 min

One setup. Weekly delivery. Zero re-prompting.

TIE learns your niche, voice, and positioning once — then remembers it forever. Every Sunday night, automated research. Every Monday morning, drafts in your inbox.

How it flows
ProfileResearchSignalsDraftsInbox
STEP 1One time

Profile Setup

Tell TIE your niche, who you serve, and how you sound. Saved permanently — never re-prompted. Update anytime.

STEP 2Automated · Sunday 8pm

Weekly Research

TIE scans 18 B2B marketing sources for signals relevant to your consultancy practice.

STEP 3Automated · Sunday 9pm

Signal Analysis

Filters 15–20 raw findings down to 3–5 insights that actually matter to your niche and audience.

STEP 4Automated · Sunday 10pm

Content Generation

Produces a complete newsletter draft (600–800 words) and a companion LinkedIn post — both in your voice.

STEP 5You · 20 minutes

Monday Morning

Drafts arrive in your inbox at 6am. Review, add your client examples, hit publish. Done by 6:30am.

Generic tools forget. Enterprise tools don't fit. TIE does one thing — your weekly newsletter — properly.

Generic

ChatGPT Plus

£20/mo
×
Forgets your context every session
×
Custom Instructions: 1,500 char limit
×
You scan the sources manually
×
15–30 min re-prompting per use
Cheap and ubiquitous
Built for you

The Insight Engine

£19/mo beta
Remembers your positioning forever — no re-prompting
Automated research across 15 sources
Newsletter + LinkedIn in your voice
~22 min editing, Monday morning
Built for solo B2B marketing consultants
Enterprise

Jasper / Copy.ai

£40+/mo
×
Pivoted to enterprise marketing teams
×
100+ agents, compliance, brand governance
×
Sold to teams of 10–100
×
Solo consultant features deprioritised
Powerful at the right scale

Simple. Predictable. Try before you commit.

Start with a 4-week Beta Pass. No subscription. No auto-renewal. See if The Insight Engine fits your workflow before committing.

RECOMMENDED · START HERE

4-week Beta Pass

£25
Four weeks to see if TIE earns its keep
15-minute profile setup (your niche, voice, audience)
4 consecutive Monday deliveries (newsletter + LinkedIn post)
Edit your profile anytime during trial
Email support if signals feel off-target
Decide after 4 weeks: subscribe or finish
Start Beta Pass → £25
After 4 weeks, your Beta Pass expires. No auto-renewal. No subscription to cancel. Upgrade to Beta Subscriber (£19/month) if you want to continue.
BEST VALUE · LIFETIME RATE

Beta Subscriber

£19/month · forever
First 10 users
Everything in Beta Pass
Lifetime rate: locked at £19/month forever
Full delivery: newsletter + LinkedIn post every Monday 6am
Cancel anytime, no questions
Lock in £19/month →
Beta Subscriber spots are limited to 10 users. Once filled, new users pay standard pricing (£39/month). Your £19 rate never changes as long as you stay subscribed.
AFTER BETA FILLS

Standard

£39/month
Same delivery, standard pricing
Same delivery: newsletter + LinkedIn post every Monday 6am
Customer dashboard (past drafts, profile edit)
Cancel anytime, no annual commitment
Join waitlist →
Standard pricing applies after the first 10 Beta Subscriber spots are filled. Beta Pass holders can upgrade to Standard anytime.
Why £25 for Beta Pass? You're testing TIE during beta while we refine the product. 4 weeks is long enough to see if signals match your niche, if editing time fits your workflow, and if your audience responds to the output. After 4 weeks, you decide: subscribe at £19/month if spaces remain or £39/month (standard), or walk away.
  • Non-refundable after Week 1, but also non-recurring — no surprise charges
  • Beta Subscribers who skip the trial lock in £19/month immediately

Frequently Asked Questions

The product
How does TIE work?

TIE runs automatically every Sunday night. It scans 18 curated B2B marketing sources (MarketingWeek, MarketingProfs, LinkedIn thought leaders, platform updates, etc.), filters the findings to your specific niche, then generates a complete newsletter draft and LinkedIn post in your voice. Both arrive in your inbox Monday at 6am, ready to review and publish.

What exactly do I get every Monday?
Newsletter draft (600–800 words)
  • 3–5 marketing signals relevant to your niche
  • Written in your voice, not generic AI
  • Three subject line options
  • Pre-structured and ready to paste into Beehiiv, Substack, or your email tool
LinkedIn post
  • Companion post highlighting the top signal
  • Formatted for engagement (hooks, line breaks, etc.)
  • Ready to copy/paste
Research summary
  • List of 18 sources scanned
  • All findings considered (not just the ones used)

Both delivered to your inbox with an editing checklist.

How long does editing take?

Most users spend 20–30 minutes adding:

  • Client examples or case studies
  • Personal perspective or contrarian takes
  • CTAs specific to their offer
  • Final polish on voice/tone

The research, structure, and first draft are done. You're adding the personalisation that only you can add.

Do I need any special tools to use TIE?

No. TIE delivers plain-text drafts to your email inbox. Copy/paste into whatever newsletter platform you use (Beehiiv, Substack, Mailchimp, ConvertKit, etc.) or your LinkedIn composer. No integrations required.

What if I miss a Monday deadline?

TIE delivers every Monday at 6am GMT. If you don't publish that week's newsletter, the drafts stay in your email archive. You can still use them as reference or adapt them for future content — the research and insights don't expire.

Your profile
How does TIE learn my voice?

During onboarding, you complete a 15-minute conversational interview where TIE asks about:

  • Your niche and positioning
  • Your audience and their pain points
  • Your content style and tone preferences
  • Topics you always/never cover
  • Examples of your best work

This creates a permanent profile that TIE references every week. You can update it anytime from your dashboard.

Does TIE remember my context between weeks?

Yes. Unlike ChatGPT (which forgets your context every session), TIE stores your profile permanently. You set it up once, and TIE remembers:

  • Your niche and positioning
  • Your voice and tone
  • Your content pillars
  • Topics to avoid
  • Your audience's pain points

No re-prompting. No context loss. No starting over every week.

What if my niche or positioning changes?

You can update your profile anytime from your customer dashboard. Changes take effect immediately for the next week's signals.

Can I customise which sources TIE scans?

Not yet. The current source list (18 B2B marketing publications and thought leaders) is curated to cover the full spectrum of B2B marketing developments. Custom source lists may be added in a future update based on user feedback.

Flexibility
What if I don't like a week's signals?

Every Monday email includes a feedback option. If signals feel off-target, let us know which ones and why. Your profile gets refined based on patterns in your feedback, so quality improves week-over-week.

Can I pause my subscription?

Yes. You can cancel anytime from your dashboard, with no questions asked. If you want to pause (not cancel), email support@theinsightengine.co and we'll hold your account without charging.

Can I use TIE for multiple newsletters or brands?

One subscription covers one profile (one niche, one voice). If you run multiple newsletters with different positioning, you'd need separate subscriptions. Email support@theinsightengine.co if you're interested in a multi-brand plan.

Comparisons
How is TIE different from ChatGPT?

ChatGPT

  • Forgets your context every session
  • Requires re-prompting each time
  • Generic output unless heavily prompted
  • You do all the research manually

TIE

  • Remembers your profile permanently
  • No re-prompting — set it once
  • Automatically researches 18 sources weekly
  • Delivers finished drafts every Monday

TIE is purpose-built for one job: your weekly newsletter. ChatGPT is a general tool.

How is TIE different from Jasper or Copy.ai?

Jasper / Copy.ai

  • Built for enterprise teams (10–100 people)
  • 100+ agents, compliance, brand governance
  • £100–500/month for teams
  • Features solo consultants don't need

TIE

  • Built for solo B2B marketing consultants
  • One job: weekly newsletter + LinkedIn post
  • £19–39/month (solo-practitioner pricing)
  • No bloat, no enterprise features

TIE is the anti-enterprise tool. Simple, focused, affordable.

Pricing & beta
What's the difference between Beta Pass and Beta Subscriber?
Beta Pass (£25 for 4 weeks)
  • 4-week trial with no commitment
  • Great for testing TIE before subscribing
  • Expires after 4 weeks (no auto-renewal)
  • Upgrade to Beta Subscriber anytime during trial
Beta Subscriber (£19/month)
  • Recurring monthly subscription
  • Locks in £19/month lifetime rate (first 10 users only)
  • Continues indefinitely until you cancel
  • Best if you're confident TIE will work for you

Recommendation: Start with Beta Pass. If it works, upgrade to Beta Subscriber during your trial to lock in the £19 lifetime rate.

What happens after my Beta Pass ends?

Your Beta Pass expires after 4 weeks. You'll receive an email with two options:

  • Subscribe: Upgrade to Beta Subscriber (£19/month) or Standard (£39/month) to continue Monday deliveries
  • Finish: Your trial ends, no further charges, nothing to cancel

No auto-renewal. You decide.

Can I upgrade from Beta Pass to Beta Subscriber during my trial?

Yes. If you decide TIE works for you during your Beta Pass, you can upgrade anytime to lock in the £19/month lifetime rate. We'll pro-rate your remaining Beta Pass credit toward your first month.

Example: You're in Week 2 of your Beta Pass and upgrade to Beta Subscriber. Your remaining 2 weeks (~£12.50 credit) applies to Month 1 — you pay £6.50 to complete Month 1, then £19/month after.

How many Beta Subscriber spots are left?

Beta Subscriber is limited to the first 10 users. Once filled, new subscribers pay standard pricing (£39/month). Beta Pass holders can still upgrade to Beta Subscriber if spots remain.

Current status: X of 10 spots filled.

What if I'm not happy with my Beta Pass?

Email support@theinsightengine.co within your first week and we'll refund your £25, no questions asked.

After Week 1, your Beta Pass is non-refundable, but it expires automatically after 4 weeks with no further charges.

Do you offer annual plans?

Not yet. We believe monthly subscriptions are better for solo consultants — no annual lock-in, no upfront commitment, cancel anytime. Annual plans may be offered later with a discount, but monthly will always be available.

Trust & support
Is my data private?

Yes. Your profile data (niche, voice, positioning) is stored securely and never shared with third parties. TIE doesn't train AI models on your drafts or sell your data. See our Privacy Policy for full details.

What if TIE generates something inaccurate?

AI can occasionally misinterpret sources or make factual errors. This is why we include a research summary with every delivery — so you can verify claims before publishing. Always review drafts for accuracy. TIE is a drafting tool, not a fact-checking service.

I have a question not answered here.

Email support@theinsightengine.co. We typically respond within 24 hours (often faster). If your question is common, we'll add it to this FAQ.

Ten spots. £19/month. Forever.

Join the first 10 users. Lock in £19/month forever. Shape the product with direct feedback.

LIMITED TO FIRST 10 USERS · NO CARD UNTIL BETA OPENS · CANCEL ANYTIME